... Telephone, door-to-door, intercept, mail panels, electronic ... AAU Surveys Ad Copy Tests Concept Tests Product Tests Purchase Tracking/Campaign Effectiveness Programming Research Segmentation Studies New Product Feasibility Research Audience Measurement Celebrity/Spokesperson Research Consumer Products Inventory RRG has developed a unique Purchase Tracking/Campaign Effectiveness design that is especially useful for product categories where it is difficult to track product movement via traditional methods. This design combines bi-weekly or monthly purchase tracking with a pre/post AAU, tracking effectiveness of various campaign elements (e.g., brand advertising, promotion, various GRP levels, media mix) throughout the duration of the program.